Gina Bley: Marketing Expert & Change Specialist

Website design element in sage, yellow and blue coloured shapes
Website design element in sage, yellow, and rust coloured shapes

Webshop Launch

Launch of a dynamic website with webshop for a novel healthcare brand, emphasising impactful branding and impeccable UX. Our collaboration ensured a consistent tone of voice throughout, underpinned by SEO best practices to amplify online presence and engagement.

Some Pages

New Brand needed Online Presence

For a budding healthcare brand, I spearheaded the launch of a webshop targeting the German and Austrian markets. Utilising Shopware as the CMS, the site boasted a seamless shopping experience and a content-rich blog, enhancing user education and SEO. I ensured top-tier UX and embedded analytical tools like Google Analytics and Hotjar for ongoing optimisation. Over a span of three months, I delivered a polished website complete with a webshop. Post-launch, I dedicated an additional month to rigorous QA and refinements.

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